Industry: Services (Travel Agency)
Product use: Grand Opening
Wednesday, May 2, 2012
Case Study #4
The Carmel Travel Tumbler
Promotion: A local travel agency used this travel tumbler as a giveaway at their “Grand Opening” Celebration. The tumbler was given to the attendees that signed up for the weekly newsletter. Inserted inside of the tumbler was a business card and a brochures, along with other special offers and coupons. The promotion helped generate 5 new appointments that week.
Industry: Services (Travel Agency)
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